MARKETING EXECUTIVE

MARKETING EXECUTIVE - Kuching
Job Responsibilities
Plan, execute, and manage digital marketing campaigns across various online channels.
Manage and grow Lookyjob's social media platforms by creating engaging and relevant content.
Develop marketing materials, including blog articles, website content, email campaigns, promotional   materials, and social media posts.
Support Search Engine Optimization (SEO) initiatives by creating SEO-friendly content and improving website   visibility.
Monitor marketing campaign performance and analyse data to optimise marketing strategies.
Plan and coordinate online and offline marketing activities, including promotions, webinars, career fairs,   exhibitions, and networking events.
Conduct market research to identify industry trends, competitor activities, and new business opportunities.
Collaborate with internal teams to ensure marketing initiatives align with business objectives.
Proactively identify and generate new employer leads through networking, cold outreach, referrals, events,   and other lead generation activities.
Arrange and conduct meetings or presentations with prospective employers to introduce Lookyjob's   recruitment solutions.
Build and maintain strong relationships with employers, business partners, universities, government   agencies, and industry stakeholders.
Represent Lookyjob at career fairs, networking events, exhibitions, and corporate functions to promote the   company's services.
Maintain an active sales pipeline and regularly report on lead generation activities and marketing   performance.
Assist in achieving company growth targets by supporting employer acquisition and user engagement   initiatives.
Perform any other marketing or business development duties assigned by management.
Requirements
Diploma or Bachelor's Degree in Marketing, Business Administration, Communications, Digital Marketing,   or a related field.
Fresh graduates are encouraged to apply. Candidates with 1–3 years of relevant marketing or business   development experience will have an advantage.
Strong verbal and written communication skills in English and Bahasa Malaysia. Additional languages are an   advantage.
Knowledge of digital marketing platforms, social media marketing, content marketing, and SEO is preferred.
Basic editing skill such as Canva or Adobe Creative Suite
Strong interpersonal, presentation, and relationship-building skills.
Confident in approaching potential clients and conducting face-to-face business meetings.
Self-motivated, proactive, and target-oriented with a willingness to take initiative.
Excellent organisational and time management skills with the ability to manage multiple tasks simultaneously.
Creative, analytical, and able to work independently as well as collaboratively within a team.
Willing to travel for client visits, business networking, exhibitions, and company events when required.
Possess a valid driving licence and own transportation is an added advantage.